VDR Via delle Rose represents the perfect balance between stylistic boldness and cutting-edge craftsmanship. Each collection is a creative journey that challenges the conventions of traditional fashion, offering iconic pieces designed for a woman who wants to stand out with a sophisticated urban-chic look. Choosing VDR means embracing a refined aesthetic, where every stitching and every volume tells a story of independence and artistic vision.
Behind every single VDR creation lies the intuition of Luigi Midulla, the founder’s masterful ability to transform his artistic vision into an internationally renowned project. His philosophy blends a love of sartorial detail with a constant search for the unusual, resulting in collections that reflect a strong and unconventional identity. Choosing VDR means choosing the authenticity of a brand born from the passion of those who, even today, pour their heart and soul into defining the new codes of feminine style.
Badii Fashion Group and #VDR.
VDR perfectly embodies the modern woman: assertive, rock and sophisticated. Beyond the quality of its materials, what makes Via delle Rose a unique brand is its unconventional attitude and ability to anticipate European market trends.
As Agenzia Generale Italia and Agenzia Lazio, we are proud to offer a brand that does more than just sell clothing, but is a true manifesto of style and safety for our customers.