The exclusive party of the Danish Brand in Rome.

Ichi Party 25 years

Ichi celebrated its 25th anniversary with an extraordinary event in Rome inviting all its partners worldwide, with the support of the Badii Fashion Group organization.

The day of September 17, 2024 marked an important milestone for the Danish fashion brand, a simbol of modern style. Aunique opportunity to celebrate Ichi’s global succes and to strengthen the bond with its collaborators.

una piscina con un gruppo di persone che fa una foto ricordo per la festa Ichi Party 25 anni. sullo sfondo nuvole scure che indicano il tempo non proprio sereno.

Ichi: 25 years of style and innovation.

Founded in 1999, Ichi is part of DK company group and has become a reference brand ion the fashion sector. Whit its minimalist style, but always in step with trends the brands has managed to conquer a large audience, growing steadily over the years.

gruppo di persone sedute su dei divani di fronte ad una piscina con delle palle gonfiabili argentate all intterno per festeggiare la Ichi Party 25 anni

Ichi’s future

Whit 25 years of success behind him, Ichi looks to the future with confidence and ambition. Present in 47 Countries with more than 1800 Stores, the brand continues to innovate while keeping quality and design at the center of it’s work.

sala di un ristorante con delle persone vestite di bianco che mangiano durante il Ichi Party 25 anni.

The Rome event marks the beginning of a new chapter for Ichi, with the aim of further consalidating it’s global expansion.

The Badii Fashion Group, whit it’s organizational structure since 1935, it is ready to support the Danish brand to expand its diffusion, notoriety and development in Italy.